THE LIFE

August 2nd, 2011

12 Common Mistakes New Bloggers Make

200360559-001

Blogging is a great way to grow awareness of you and/or your brand and, with bloggers now getting book deals and media contracts, it can also be lucrative.

Unfortunately, many bloggers shoot themselves in the foot by making some basic errors that hold their blog back from its true potential.

Knowing how to avoid these mistakes can mean the difference between just another blog, and one that stands out as the kind people notice.

1. Owning your own domain.

Having your own domain—as in, blogname.com—certainly isn’t a must-have for all bloggers. But if you want to be taken seriously, having a professional domain makes that much more likely. The great news is you can even buy a premium domain and use it on free blog services like WordPress.com and Blogger.com.

2. Owning your online property.

For anyone serious about blogging, a self-hosted option is the only way to go. Not only does it give you more options for styling and customization, it shows you’re in this for the long haul, which can be an attractive proposition for brands looking to sponsor blogs.

3. Optimizing your blog’s permalinks.

Usually, a new blog’s permalinks are set to blogname.com/?p=123. Pretty ugly, eh? It’s not very search-engine friendly either. As soon as you set your blog up, change your permalink settings so they just show the post or page name after the main URL. So, blogname.com/posttitle or blogname.com/pagetitle.

4. Forgetting to change your favicon.

When you have a browser tab open, there’s a little icon on it that shows which site you’re on (Gmail has a red envelope, for example). This helps your site stand out when multiple tabs are open. Use a favicon generator like favicon.cc to make your own.

5. Having a generic logo.

Though you don’t need to go all out and custom-design your complete blog as soon as you start, at the very least get your own personalized logo. This is one of the first things new visitors see, and it can say a lot about your blog.

6. Not using a Web-friendly font.

A lot of bloggers want their blog to stand out, so go for a font that looks cool. Unfortunately, on the Web, it might be painful to read. Stick to a sans-serif font for all your main body content, and try not to use too many different fonts on one page or post.

7. Not submitting your blog to the search engines.

A blog is incredibly search-engine friendly, because you’re offering fresh, new content; however, these search engines need to know you exist. You can speed this up by submitting your blog to search engines when it goes live. Google makes it really easy to submit your blog.

8. Not learning SEO.

Many bloggers will tell you content is king. It’s a good point. but if content is king, search engine optimization (SEO) is queen. If you want people to find your blog, understand how SEO works. There are many free resources, as well as paid options.

9. Not taking the time to format posts.

Web pages that have nothing but lines of continuous text are horrible to read. Make your blog jump from the page by using short sentences, bullet points, headlines, and great images. Even long posts can seem shorter with great formatting.

10. Not offering more than one subscription method.

Many bloggers offer just an RSS subscription feed for their blogs. But email subscription is hugely popular for those who prefer it, while services like Odiogo offer another great option for the visibly impaired. Make sure you offer more than one option.

11. Not offering social sharing options.

For many bloggers, social networks like Twitter, Facebook, and Google+ are big drivers of traffic. Make sure you offer the most-popular social networks as sharing options on all your posts, and make them prominent.

12. Wanting to be someone else.

Perhaps the biggest mistake new bloggers make is to want to be someone else. But the other bloggers you want to be like already have that audience—so be you, be cool with making mistakes, and grow your style naturally.

These are 12 of the most common mistakes I see new bloggers make. Though they may not all be crucial to where you want to go with your blog, they will play a big part in how soon you get there (if at all).

Blogging is fun. It can also be hugely rewarding. By making sure you don’t make these 12 most common new blog mistakes, it’ll be more fun and rewarding for you.

Originally posted here.


About the Author

Socialtik Mag
Socialtik Mag is a progressive platform for young, aspiring professionals to express our views on the issues and ideas in the world around us. It’s the Gen-Y perspective of life in the new decade. In addition to the original content we produce, we post from sites around the internet to keep our peers aware of what’s positive, what’s fresh, and most importantly, what’s progressive.




 
 

 
hire-me-512x443

Social Media Tools For Your Job Search

Searching for your next career opportunity can be a frustrating and tiresome process. Thankfully, there are an unprecedented number of free tools and resources to alleviate some of the stress and ease the time commitment of try...
by Ronn Richardson
232

 
 
ETC
Picture61

Infographic: 89% of Companies Will Use Social Media to Recruit in 2011

Looking for a new job, or maybe gearing up to test the waters? Better make sure you’ve got your social media life in order. Not only are recruiters and HR folks checking up on candidates via social media, but more companies a...
by Ronn Richardson
13

 
 
standout

10 ways for job-seekers to stand out in the social media jungle

I believe today’s most successful social media marketing candidates will have three key qualifications: 1. A demonstrated understanding of marketing fundamentals. 2. An ability to rapidly identify, assess, and deploy appropri...
by Socialtik Mag
10

 

 
Young men and women holding mobile phones

Infographic: College Students are Addicted to Social Media

Your parents had to trek miles through the snow to get to school and write all those mind-numbing papers by hand. Imagine! Not this generation, or at least not according to this infographic. More than a quarter of students surv...
by Socialtik Mag
18

 
 
fb

Is Facebook Turning Young People into Narcissists?

If you ask the experts, Facebook and its social networking peers are turning our youth into narcissistic oafs. Dr. Larry D. Rosen, professor of psychology at California State University Dominguez Hills, has published a study ex...
by Ronn Richardson
6

 



11 Comments


  1. I think this web site holds very excellent indited content material blog posts.


  2. Thanks a lot for this amazing post. Really amazing!


  3. I like this post, enjoyed this one thanks for posting.


  4. on the New York Stock Exchang the moment sweetie bracelets are extremely favorite; they can be a example of items of fun jewelry which might be expressed by brands renowned for quality


  5. Thanks for sharing. i really appreciate it that you shared with us such informative post


  6. Howdy, i read your blog occasionally and i own a similar one and i was just wondering if you get a lot of spam comments? If so how do you reduce it, any plugin or anything you can suggest? I get so much lately it


  7. v Rapid Prototyping the Advanced Designing Technique of Corporate World.Sheet metal prototype manufacturer


  8. I agree with your opinion and it’s true,I have read some articles saying the same idea here.


  9. z Rapid Prototyping services include:CNC, SLA, Silicone Rubber Mold and Vacuum Casting, RIM (Reaction Injection Molding), Sheet Metal Prototyping and Post-Production Finishing. You can view it here: China Rapid Prototyping Supplier


  10. Knowing how to avoid these mistakes can mean the difference between just another blog, and one that stands out as the kind people notice.


  11. Thanks for your valuable information. Very informative in writing our own blog. Raavi show



Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Twitter Users
Enter your personal information in the form or sign in with your Twitter account by clicking the button below.


thru 9/26 - Fall Sale. 30% Off select styles. Disc