WE THE PEOPLE

August 5th, 2010

Four Loko Drink Stirs Dialogue After Death

If you’ve never heard of Four Loko, you probably aren’t in college, where as many as one in four students have swilled some sort of beverage like Four Loko that mixes alcohol and caffeine with a fruity flavor.

There are lots of drinks like that. Most come in big, fat colorful cans the size of aluminum baseball bat barrels. They have names such as Liquid Charge, Rockstar 21 and Torque.

Most have an alcohol content of 12 percent – more than twice than in a can of average domestic beer.

Getting that caffeine jolt along with an alcohol buzz is desirable in some circles. A Facebook page dedicated to Four Loko drinkers has more than 144,000 followers.

There, they post photos of themselves – all looking very young – hoisting 23.5-ounce cans of the stuff. There’s lemonade flavor, blue raspberry, fruit punch and watermelon. Followers boast about getting hammered on the concoction.

“Oh Four Loko,” writes one adoring consumer. “If I haven’t told you lately, I love being drunk off you.”

Locally, the brand made a splash in headlines over the weekend when police said a suspected drunk driver told them he had mixed liquor with Four Loko and smoked marijuana before he drove his Chevrolet Impala through a red light in St. Petersburg, killing an Orlando man and his three sons.

For many, after processing the shock of the tragedy, the next question was: What the heck is Four Loko, and who would drink a 23.5-ounce can of a concoction that mixes alcohol and caffeine and tastes like grape juice?

The answer: lots of young people.

To read the original post, click here.


About the Author

Socialtik Mag
Socialtik Mag is a progressive platform for young, aspiring professionals to express our views on the issues and ideas in the world around us. It’s the Gen-Y perspective of life in the new decade. In addition to the original content we produce, we post from sites around the internet to keep our peers aware of what’s positive, what’s fresh, and most importantly, what’s progressive.




 
 

 
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28 Comments


  1. I get loko on four loko cuz four loko is my drink


  2. Shame that I know someone who drinks this! lol But Im sure he will be very safe..Loko, hmmm never saw it anywhere…


  3. I'm not understanding, lol….N yes i was drinking before I commented. But they did mention he drank a four loko, mixed liquor and smoked weed before the accident occurred, so why is the focus only on the Loko? lol


  4. 4 NEGROWS

    this is why prohibition is stupid

    people still drive under the influence regardless

    drink and smoke responsibly


  5. DiaNo Gravatar

    umm its also more than double the size of a domestic beer. & its strange that he took three substances and one is under investigation. last time i checked marijuana was illegal, and so was drinking and driving. whos to really blame here?


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  27. If you’ve never heard of Four Loko, you probably aren’t in college, where as many as one in four students have swilled some sort of beverage like Four Loko that mixes alcohol and caffeine with a fruity flavor.



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