THE MOVERS

October 18th, 2011

Steve Jobs’s 7 Rules to Success

alg_apple_ceo_steve-jobs

Steve Jobs’ impact on your life cannot be overestimated. His innovations have likely touched nearly every aspect — computers, movies, music and mobile. For entrepreneurs, Jobs’ greatest legacy is the set of principles that drove his success.

Any of us can adopt them to unleash our “inner Steve Jobs.”

1. Do what you love. Jobs once said, “People with passion can change the world for the better.” Asked about the advice he would offer would-be entrepreneurs, he said, “I’d get a job as a busboy or something until I figured out what I was really passionate about.” That’s how much it meant to him. Passion is everything.

2. Put a dent in the universe. Jobs believed in the power of vision. He once asked then-Pepsi President, John Sculley, “Do you want to spend your life selling sugar water or do you want to change the world?” Don’t lose sight of the big vision.

3. Make connections. Jobs once said creativity is connecting things. He meant that people with a broad set of life experiences can often see things that others miss. He took calligraphy classes that didn’t have any practical use in his life — until he built the Macintosh. Jobs traveled to India and Asia. He studied design and hospitality. Don’t live in a bubble. Connect ideas from different fields.

4. Say no to 1,000 things. Jobs was as proud of what Apple chose not to do as he was of what Apple did. When he returned in Apple in 1997, he took a company with 350 products and reduced them to 10 products in a two-year period. Why? So he could put the “A-Team” on each product. What are you saying “no” to?

5. Create insanely different experiences. Jobs also sought innovation in the customer-service experience. When he first came up with the concept for the Apple Stores, he said they would be different because instead of just moving boxes, the stores would enrich lives. Everything about the experience you have when you walk into an Apple store is intended to enrich your life and to create an emotional connection between you and the Apple brand. What are you doing to enrich the lives of your customers?

Related: 10 Things to Thank Steve Jobs For

6. Master the message. You can have the greatest idea in the world, but if you can’t communicate your ideas, it doesn’t matter. Jobs was the world’s greatest corporate storyteller. Instead of simply delivering a presentation like most people do, he informed, he educated, he inspired and he entertained, all in one presentation.

7. Sell dreams, not products. Jobs captured our imagination because he really understood his customer. He knew that tablets would not capture our imaginations if they were too complicated. The result? One button on the front of an iPad. It’s so simple, a 2-year-old can use it. Your customers don’t care about your product. They care about themselves, their hopes, their ambitions. Jobs taught us that if you help your customers reach their dreams, you’ll win them over.

There’s one story that I think sums up Jobs’ career at Apple. An executive who had the job of reinventing the Disney Store once called up Jobs and asked for advice. His counsel? Dream bigger. I think that’s the best advice he could leave us with. See genius in your craziness, believe in yourself, believe in your vision, and be constantly prepared to defend those ideas.

Originally posted here 


About the Author

DeAndra Harrison
DeAndra` A. Harrison, Editor for Socialtik Mag is a Columbus, OH native, trying to survive in the "concrete jungle of NYC", who is passionate about her entrepreneurial ambitions. She is striving to succeed and she will let everyone know. She believes that helping herself is not enough, so she actively imparts the knowledge she acquires to those around her.




 
 

 
5960338-brainstorming-concept--related-word-cloud-color-sticky-notes-and-white-chalk-lines-on-blackboard

7 Rules to a Perfect Brainstorming Session

We all know that as budding entrepreneurs we have to create new ideas 24/7. We always have to have our thinking caps on and forge new ways to market our products or make people want to use our services. When we are sleeping, ou...
by DeAndra Harrison
459

 
 
OLYMPUS DIGITAL CAMERA

Creating a Personal Finance Statement

If you own a small business or are self-employed, this guide will help you track income and expenses on a regular basis. Entrepreneurs tend to create personal financial statements for one of two reasons. Either they love number...
by DeAndra Harrison
143

 
 
new-york-city-skyline-blue-large

Best and Worst States to Start a Business

Calling all Entrepreneurs! Looking for somewhere to relocate? A new study confirms that wherever your  business could is located it may affect your success — even your survival. According to the latest State Entrepreneu...
by DeAndra Harrison
451

 

 
business

Do You Really Have What it Takes to Run a Business?

Few people are suited to be their own bosses. Most people want a regular work routine. Their lives are based on forty-hour work weeks and steady paychecks. When people tell me they want to start their own business, I ask them w...
by Socialtik Mag
335

 
 
ideas

Do You Have a Bright Idea at Your Fingertips?

The facts are sobering: the majority of small businesses fail within five years of starting up. While there are many reasons that businesses fail, including some that have nothing to do with an owner’s skills, it’s also...
by Socialtik Mag
67

 



214 Comments


 
 

  1. Hello friends Mumbai hot escorts offering 100% satisfaction service starting 10k only with exotic oral, anal and all type services, our companion staying in film city and services escorts service in Mumbai, Mumbai escorts agency, Independent Mumbai escorts, Mumbai escorts services.


  2. Hi guys enjoy with high experienced Mumbai escorts models and get to become refresh your mind, other service is escorts in Mumbai, Mumbai escorts service.


  3. This is a very interesting blog post. I wish you always do like this.


  4. Welcome to my world of paleasure excitement and entertainment


  5. hi gentaman I am offering in hot girl service in bangalore city


  6. hi my self priya ,I am most popular model in bangalore city


  7. do you want to make your life with full of happiness and stimulation


  8. Hello guys if you are want to stand a night with Independent Bangalore escorts service then we are fulfill your requirement our young and virgin Bangalore escorts model.


  9. Most Beauty, stunning and food looking Miss Bangalore Escorts Girls Diya Gupta, My Bangalore Escorts Service is 100% satisfaction service for you.


  10. Hi friends now you can online order for fix your dating with Live Bangalore escorts services girl agency, it’s a great offer for everyone fulfillment your physical satisfaction.


  11. Direct hit a call and connected with Independent Bangalore escorts service girls and discuss your dating and relationship programs, follow live movement escorts in Bangalore.


  12. Dear guys if you are lost your girl friend and life partner don’t worry we are offering Bangalore escorts service with hot and celebrities only for you, Bangalore escorts agency 24 hours available for your personal dating.


  13. Our high category Gurgaon escorts square measure quite capable of fulfil each single one in every of your most secret wishes and wishes, and perhaps a number of you not even thought you had. Therefore have you ever a deepest desire? That’s each man’s dream to horny women pampering to your wants with some lady on lady action Escorts Service in Gurgaon


 
 



Leave a Reply

Your email address will not be published. Required fields are marked *

Twitter Users
Enter your personal information in the form or sign in with your Twitter account by clicking the button below.


thru 9/26 - Fall Sale. 30% Off select styles. Disc